Auric
Mobile Marketing
Bring customers back more often.
What It Does
Auric is a mobile marketing platform built for restaurants and retailers. It combines SMS campaigns with Apple/Google Wallet pass-based loyalty to drive repeat visits and measurable engagement: from single locations to 500+ store networks.
- SMS campaigns: targeted messaging with segmentation, scheduling, and performance tracking
- Wallet pass loyalty: digital loyalty cards in Apple Wallet and Google Wallet, no app download required
- Visit tracking: location-aware check-ins that attribute visits to campaigns
- Automation flows: triggered messages based on visit frequency, lapsed behavior, birthdays, and milestones
How It Works
Brands create wallet passes branded to their identity. These install directly into customers' phone wallets with a single tap. Passes update dynamically (points, offers, status) via push notification. SMS campaigns complement the loyalty layer with time-sensitive offers and announcements.
The platform ties everything together with attribution: which message drove which visit, what the redemption rate looks like, and how loyalty members compare to non-members in spend and frequency.
Who It's For
Restaurants and retailers from 5 to 500 locations. Franchise networks, regional chains, and independent operators who want a loyalty and messaging platform that works without asking customers to download another app. Available at auricmobile.app.
What Makes It Different
App fatigue is real: customers won't download your app. Wallet passes bypass that entirely. They're already on the phone, always visible, and update silently. Auric makes loyalty frictionless for the customer and measurable for the brand.